Marketing Intern (Summer 2025)
Vertiv Corporation

Westerville, Ohio

Posted in Manufacturing and Production


Job Info


Sales wins (success stories) development and communications - Work with sellers to capture sales wins and communicate to organization; Generate customer case studies from this content

POTENTIAL PROJECTS:

MARKETING ANALYSIS PROJECTS

Customer information analysis - Work to improve the quality of our customer contacts within our lead management tools; Analyze our database to generate customer targets / lists to support marketing campaigns and program execution

IIR analysis - Analyze these resources to identify potential contacts based on target criteria and work with Inside Sales Team to target these accounts

Market analysis - Research and analyze the electrical testing and maintenance markets to better guide future growth planning. What is our market size? What segments/ regions/ industries present the highest CAGR for us? Develop marketing dashboards

MARKETING COMMUNICATIONS PROJECTS

Sales wins (success stories) development and communications - Work with sellers to capture sales wins and communicate to organization; Generate customer case studies from this content

PR and article development - Work with agency and internal SMEs to develop article placements

DIGITAL MAREKTING PROJECTS

Execute Google Ad campaigns and email campaigns - Support the team to develop, execute and analyze Google Advertising and email campaigns

Website and SEO improvements for ERS/ HVM/ eti - Work with corporate SEO and marketing teams to help implement actions / content that improves SEO performance of our website. Our websites are an underutilized channel that we need to better leverage and optimize.

Social media - Continue to build and support our social media communities for ERS/ HVM/ eti. Create new social media content.

Virtual event execution - Plan and manage corporate presence at online virtual events including webinars.

PRODUCT MARKETING PROJECTS

Major Account Marketing - Work with Marketing Director and the major accounts team to drive land and expand strategies within our major accounts.

Industry Marketing (Contractors, DataCenters, and Renewables) - Develop industry specific marketing content for ERS/HVM key industries and drive business within key industries including Contractors, Data Centers, and Renewables. These segments present great growth opportunities and need focused attention.

Additional Support for ERS CoEs - Execute product marketing for specific CoEs areas of focus (ie. Transformer Svs or P&C Services). Currently, we have minimal marketing efforts trying to support all the CoE areas.

REQUIRED SKILLS, EXPERIENCES AND ABILITIES:

  • Undergraduate or Graduate student with emphasis on marketing, marketing communications or related focus
  • Understanding of social media channels and practices including Facebook, LinkedIn, Twitter experience
  • Ability to work collaboratively with team and remote resources
  • Strong data analysis skills to conduct market segmentation to determine potential sales targets
  • Strong written and oral communication skills
  • Ability to work independently and take initiative
  • Ability to manage multiple priorities in dynamic environment
  • Proficient in Microsoft Office suite of products - Word, PPT, Excel
The successful candidate will embrace Vertiv's Core Principals & Behaviors to help execute our Strategic Priorities.

OUR CORE PRINCIPALS: Safety. Integrity. Respect. Teamwork. Diversity & Inclusion.

OUR STRATEGIC PRIORITIES
  • Customer Focus
  • Operational Excellence
  • High-Performance Culture
  • Innovation
  • Financial Strength
OUR BEHAVIORS
  • Own It
  • Act With Urgency
  • Foster a Customer-First Mindset
  • Think Big and Execute
  • Lead by Example
  • Drive Continuous Improvement
  • Learn and Seek Out Development
Vertiv is an Equal Opportunity/Affirmative Action employer. We promote equal opportunities for all with respect to hiring, terms of employment, mobility, training, compensation, and occupational health, without discrimination as to age, race, color, religion, creed, sex, pregnancy status (including childbirth, breastfeeding, or related medical conditions), marital status, sexual orientation, gender identity / expression (including transgender status or sexual stereotypes), genetic information, citizenship status, national origin, protected veteran status, political affiliation, or disability. If you have a disability and are having difficulty accessing or using this website to apply for a position, you can request help by sending an email to help.join@vertivco.com

Work Authorization

No calls or agencies please. Vertiv will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J, or TN or who need sponsorship for work authorization now or in the future, are not eligible for hire.



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